Smart Marketing Center
Overview
Cover the full life cycle of customer marketing scenarios, Sunline Smart Marketing Center creatively package the marketing process in scenarios to provide customers with a full set of visualization and configurable templates in each package scenario to meet customers' individual needs such as flexible operation and one-click deployment.
Product Features
Comprehensive plan
Covers full life cycle marketing scenarios such as customer card binding, product recommendation, asset enhancement and customer retention, realizing an all-round and full-cycle management of marketing activities and data requirements, accurately and quickly responding to customer needs and reducing bank marketing costs
Advanced technology
Combining the latest science and technology, the platform uses big data to drive real-time, agile and intelligent marketing models, greatly enhancing the bank's capabilities in risk control, anti-fraud, product pricing, precision marketing and robot advisory
Product flexibility
Oriented by business perspective, the platform can fully realize the flexible configuration and personalized management of marketing activities features, helping business departments to complete marketing tasks conveniently and quickly
Product applicability and stability
The platform can be connected to professional service platforms in related fields and stably export financial products and financial services to them
Application Scenarios
Marketing scenario
Suitable for marketing scenarios such as corporate customer marketing, product recommendation, asset enhancement, customer retention, etc. while also suitable for management of marketing activities and analysis of marketing results